Winter Olympic Closing Ceremony 2018
TITLE / Art Direction
STUDIO / Framestore
Working with the award-winning VFX company Framestore and legendary Chinese director Zhang Yimou, I was responsible for the concept, design, and art directing a team of talented artists to deliver all digital content on 24 individual robotic LED screens and a 72-meter wide stage projection for the live performance.
The show’s estimated television audience of 45 million viewers.
Special thanks to a talented team from Midnight Sherpa.
WeSummit Opening Film
TITLE / Creative Director
STUDIO / Framestore + Midnight Sherpa
2018
Collaborating with the talented team from Midnight Sherpa, we conceptualized, designed, and wrote the story of this epic 3-minute event opening video for WeSummit, which is essentially the Ted Talk of China. The Video display on a 10-meter by 4-meter curve LED screen, that it told the story of human technological achievements through the eyes of Genesis - The gate of past and future.
China’s 70’s National Day Gala Performance Media Design
TITLE / Media Visual Design
COMPANY / Black Bow
I was invited to participate in the visual development of this extraordinary performance. The live performance was composed of 3,290 performers, each acting as an individual pixel holding a foldable LED screen choreographed to form various formations of the giant display above. This massive organically morphing screen displayed an over 1-hour long video that told an epic story of the growth and achievements of modern China.
I contributed to the initial visual development of the digital content including the Rainbow, Tree, City, and Flower sections. Creating a compelling visual language that elevated the storytelling while fitting within the technical and choreographic constraints was a challenging and rewarding experience.
TITLE / Concept Design
STUDIO / Fellow
2019
TITLE / Design
STUDIO / Shilo
2015
TITLE | Broadcast Branding Design
CLIENT | CCTV
Studio | Black Bow
2019
TITLE / Logo Rebrand Broadcast Design
Client / CCTV
2019
TITLE / Art Direction + Design
STUDIO / Motion Theory
2016
I was responsible for the design-winning pitch, setting the visual direction, working with the director, and art directing a team of talented artists to deliver this successful spot.
IBM Energy
TITLE / Art Direction + Design
STUDIO / Motion Theory
2016
I was responsible for the design-winning pitch, setting the visual direction, working with the director, and art directing a team of talented artists to deliver this successful spot.
TITLE / Design
STUDIO / Psyop
2016
TITLE / Concept Design
AGENCY / Continuum
2015
TITLE / Design
STUDIO / Motion Theory
2015
TITLE / Design
STUDIO / Motion Theory
2014
TITLE / Design
STUDIO / Shilo
2016
TITLE / Design
Client / EA
2016
TITLE / Concept + Print Design
STUDIO / Fellow
2017
TITLE / Concept Design + Illustration
STUDIO / Mirada
2015
TITLE / Style development + Design
Client / Logan
2016
TITLE / Broadcast Design
STUDIO / Shilo
2015
TITLE / Concept Design + Style Development
STUDIO / Psyop
2017
